Working with clients across multi channels can often become highly complex and sometimes just plain confusing.

In this episode of Killer Media Sales, host Alex Whitlock is joined by head of partnerships for Defence Connect, Andy Scott, and director of Momentum Connect, Jim Hall, to discuss how to keep it simple when it comes to selling across multiple channels.

They reveal their top tips to closing the knowledge gap with clients, the importance of not letting the client dictate sale conditions, and the difference in hearing and listening to your client. They also discuss how to navigate what the client thinks they want and what you are selling, and the key pitfalls for those coming into a media sales environment.

Joe Vince, Sales “influencer” for Defence Connect joins host Alex Whitlock on this episode of Killer Media Sales to discuss the importance of strong and well-rehearsed presentation skills.

With Alex having been involved in a number of panel discussions as a speaker in recent weeks as part of The Adviser’s Better Business Summit, he turns his attention to connecting with an audience and how structuring your presentation is so important in getting a consistent message across.

Joe will discuss his recent presentation workshop training, what he has learned about presentation from his extended career as a marine, and Alex will reveal how to make sure that you never lose control of a conversation, ensuring that you remain subtly in the driving seat with your clients.

Tune in now to hear all of this and much, much more in this episode of Killer Media Sales.

As prepared as you may be for an appointment with your client or a plan on how you will hit your upcoming target, there will always be external occurrences that you have no control over which can impact the likelihood that someone will spend with you.

In this episode of Killer Media Sales, Russell Stephenson joins host Alex Whitlock to discuss how external factors can influence your client’s decision to spend, using examples which range from cryptocurrency right through to the royal commission.

They will reveal how you can still get through to clients who may be experiencing a tough financial streak when their normal reaction would be not to spend and share why it is completely possible to perform even stronger in a struggling market.

Tune in now to hear all of this and much, much more in this episode of Killer Media Sales

Momentum Media head of digital and marketing Michelle Tucker recently joined host Alex Whitlock to discuss how the introduction of artificial intelligence technology Quantcast into the Momentum Media arsenal is revealing a more detailed image of just who our various audiences are.

In this episode of Killer Media Sales, Michelle is back to share how our sales team can best utilise that data and convert it into successful sales campaigns.  Michelle will unpack why she believes that targeting the right people is so much more important than just targeting a lot of the wrong people and the types of data that can be accessed with the help of Quantcast.

Michelle will also share her thoughts surrounding the impact that various marketing campaigns can achieve and how she is measuring that impact to gain a better understating of audience trends.

Tune in now to hear all of this and much, much more in this episode of Killer Media Sales!

Knowing when to introduce the product that you are selling into conversation with your client is a fine balancing act – Too soon and you won’t be able to cash in on the opportunity to build value.  Too late and what was a potential sales turns into pointless banter that can suggest a lack of confidence.

In this episode of Killer Media Sales Alex Whitlock is joined by Momentum Media’s most experienced media salesperson with 15 years of media sales behind him, Andy Scott.  Andy will unpack why he believes that some sales people fail to gain traction with a client and discuss why you shouldn’t try to “sell” but instead get people to “buy”.

The pair will discuss the importance of building trust with a new client, why finding out the goals of your client is so important, and how specialising your pitch is key to not losing them in the enormity of the offer.

Tune in now to hear all of this and much, much more in this episode of Killer Media Sales!

When your position requires high volumes of sales calls on a daily basis, letting your call quality slide is a bad habit that many end up falling into.

In this episode of Killer Media, Alex Whitlock is joined by Momentum Media’s Russell Stephenson who will share his thoughts on the importance of keeping your calls fresh, and how a sense of urgency is key in moving toward a successful transaction.

From triggering initial interest, to creating time critical tailored solutions for your clients, Russell discusses the difference between urgency and just ‘sounding busy’, and some techniques which will make every call as unique as the client on the other end of the line.

 

Tune in now to hear all of this and much, much more in this episode of Killer Media Sales!